from Ambition Data…An Interview with Big Data Guru Bob Page

We take for granted that we can capture, track, and measure every piece of data in our ecosystem. But legendary big data guru Bob Page takes us back to a time before enterprise-class web analytics was a thing.  In part one of this interview, Bob talks about working with large data sets and how Yahoo developed Hadoop, which cracked the code for managing data volume, velocity, and variety. He shares how he has used data to support decision making at Yahoo and eBay, including developing an ROI model to calculate the results of investments in the company’s data program.